Link building is an essential part of SEO, and the right tools can make it easier and more efficient. Ahrefs is the top link building tool on the market, but there are several other options that can be useful for SEO professionals. Moz Link Explorer is a distant second, while Monitoring Backlinks and Content Explorer are great for link analysis and content research. Google is also a great source of link leads, and you can use search operators to refine your results.
NeverBounce is a great email verification and cleaning service, while Buzzmarker helps speed up link prospecting. HARO is a great way to get backlinks from journalists, while URL Profiler helps enrich link leads with author names. Finally, the Ahrefs SEO Toolbar is a browser extension that can help you quickly extract SEO metrics from thousands of URLs. Ahrefs is the best link building tool on the market. It's designed for SEO professionals, but it's easy to use even for those with no technical knowledge.
It offers 1001 link “opportunities” and has a significantly larger link database than Moz Link Explorer. It's also great for keyword research. Moz Link Explorer is the second best link analysis tool on the market. It's still a distant second after Ahrefs, but it comes with several other tools that can make the monthly investment worthwhile. Monitoring Backlinks doesn't even come close to Ahrefs in terms of index and ease of use, but it may be worth considering depending on your budget. Content Explorer is a searchable database of more than 9 billion pages, making it great for content research as well as finding link leads. Google has the largest index of web pages on the planet and possibly the best search algorithm, making it one of the best ways to find potential links. You can use search operators to refine your results, but there's no way to download them without a Chrome add-on like the Ahrefs SEO Toolbar. NeverBounce is an email verification and cleaning service that makes it easy to upload a list of potential customers and find out if each email is valid or not. Buzzmarker is a Chrome extension that helps speed up link prospecting by allowing you to search for contact information, add leads to campaigns, and compose emails from templates while browsing the web. HARO (Help A Reporter Out) connects journalists with industry experts through daily emails.
If you send a tip and they choose it to include it, you'll usually receive a mention and a backlink on the website. URL Profiler allows you to extract a wide range of metrics and data associated with URLs. You can also use data mapping included in your subscription to get Ahrefs metrics from thousands of URLs at a time. Finally, the Ahrefs SEO Toolbar is a browser extension that helps quickly extract SEO metrics from thousands of URLs.